How does Convayro run Meta ads for clinics and practices?

Usually because the campaign got exactly what it was aimed at: form fills. Names in a spreadsheet, enquiries nobody rang back, bookings that cancelled two days out, and a monthly report full of clicks. The ad is rarely the weak point. The system around it is.

• Aimed at leads, not bookings. The campaign was told to find people who fill in forms, so that is who it found.
• Nothing behind the ad. No fast reply and no route to the calendar while the interest was warm.
• The wrong map. Budget spent on people who were never going to make the drive.
• Creative that could be any clinic. People choose a clinic because of the people in it.
• Copy that trips the rules. Rejected by Meta, or approved by Meta and still outside Australian advertising law.

What to lead with. Before anything is written we work out what your clinic is allowed to advertise, what your area responds to and which concern or service deserves the budget first.

Scripts, edits and ads. We write the scripts, modelled on clinic ads that have kept running for months, and send a shot list. You film on your phone; we edit, caption and build every ad in your clinic's voice.

Built and managed for you. Targeting around the suburbs your patients really come from, testing and day-to-day management. You never need to open Ads Manager.

Somewhere proper to land. Each campaign gets its own fast, mobile-first page with a short screening form and one clear next step.

Enquiries become bookings. An immediate text, a route into your calendar, reminders, and appointment setting where your plan includes it.

Plain reporting. Spend, enquiries, booked patients and cost per booked patient.

Three rulebooks, and they do not agree with each other. Passing Meta's ad review tells you nothing about whether an ad is lawful in Australia.

Some products cannot be advertised (TGA). Prescription-only medicines cannot be promoted to the public. For cosmetic injectables that covers brand names, generic phrases, prices and syringe imagery. We advertise the concern, the consultation and the practitioner instead.

The practitioner is accountable (AHPRA). The same advertising law covers every registered health profession: dentists, doctors, nurses, optometrists, physiotherapists, chiropractors and the rest. No testimonials about the service, nothing misleading, no offer without its terms, and nothing that creates an unreasonable expectation of a result.

The platform has its own lines (Meta). An ad cannot assert or imply that the viewer has a health condition or trade on negative self-image, and cosmetic procedure ads go to adults only.

Our full approach to the rules

The rules follow the treatment, not the clinic's label. Most clinics are allowed to say far more than they think.

This is general information, not legal advice. Responsibility for advertising sits with the clinic and its registered practitioners; we build every campaign to make that easy to carry.

• Shown to adults only.
• No prescription medicine named, pictured, priced or hinted at.
• Claims, imagery and reviews held to the rules for your treatment menu.
• Meta's automatic creative enhancements switched off, so nothing rewrites your approved wording.
• Multi-advertiser placements switched off, so your ad is not shown beside a competitor's.
• Every ad tagged, so each enquiry traces back to the ad that produced it.
• Every setting read back after launch, because platform defaults change.
• Budgets changed only with your approval.

You do. Campaigns are built inside your own Meta ad account, so the audiences, the history and the data stay with your clinic. You pay Meta directly on your own card; we never hold your budget, and it only changes with your written approval.

We grow Convayro with Meta ads we write and run ourselves. If one of them brought you here, you have already seen the work.

When the diary is already full, when there is no budget for ad spend on top of our fee, when nobody can answer new enquiries within the day, or when the treatment you want to sell cannot lawfully be advertised. We say so on the call, before you commit.